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By James R. Cook

Clever and professional recommendation at the preliminary make-or-break strikes to a ecocnomic enterprise, from a hugely profitable entrepreneur repeatedly over.

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The start-up entrepreneur : how one can reach buildlint your increased ed. for the Nineteen Nineties and personal corporation / Jmes R. cook dinner. -New, past. cm. formerly released: long island: Truman Talley Books/Dutton, p. c 1986. comprises bibliographical references and index. ISBN 0-452-27800-7 1. New company businesses. 2. Entrepreneurship. I. identify. HD62. five. C664 1997 658. 4'27-dc2o 96-35149 CIP published within the united states unique hardcover layout through Mark O'Connor with no restricting the riphts below copyright reserved above, no a part of this book might be reproduced, saved in or brought right into a retrieval process, or transmitted, in any fom, or in anyway (electronic, mechanical, photocopying, recordin$, or otheruise), with out the previous written permission of either the copyright proprietor and the above writer of this ebook. BOOKS ARE AVAILABI-E AT volume DISCOI]NTs WIIDN USI'D to advertise PIiODUCTS oR SERVICDS. FOR INFORIT! ,\TION PLEASE WRITE TO PRI'MIUM MAITKDTING DI\''ISION, PENGUIN BoOKS US'\ manhattan, big apple 100L4. INC. , 375 IIUDSON STI{DET, To the past due Bernard T. Daley (1934-1982), my expensive pal and mentor. An entrepreneur, $entleman, and thinker, Bernie used to be enjoyed through many that leave out him nowadays. No Sreat company will ezser commence i. f aII hindrances needs to J'irst be ozsercome. -NAPOLBON HILL Contents PREFACE rNTRoDUcrroN CCX 7 1. beginning Is a fight 15 2. discovering a enterprise to begin 29 three. tips to begin Your New Dnterprise fifty nine four. how you can advance and Run Your New corporation five. 3 Keys to a winning Start-Up 6. profitable how one can retain You Goin$ 7. tips on how to deal with Your Up-and-Comin$ B. How Taxes and the IRS impact Your ninety seven 129 149 company company 163 197 nine. how you can Diversify Your Growin$ firm 213 Contents /x Decline 235 eleven. What to think about ahead of you opt to Step Down 10. What to Do whilst enterprise starts to 12. the way to promote Your L3. advertising and corporation 273 revenues APPENDTx 347 BTBLToGRAPTTY 353 INDEX 357 281 251 Preface rn T I his e-book has 5 pursuits. every one of them might be pointed out in brief so as of significance. the main objective of the booklet is to get you began as an entrepreneur. many of us imagine they want to be$in their very own company, yet by no means do. The hindrances frequently look insurmountable. i am hoping to collapse a few of these impediments and express precisely how one can triumph over them and start. there's a lot within the manner of "how to" throu$hout the e-book. a lot of this recommendation has to be reread a couple of occasions during the early months and years of a start-up. you just can't take in all of it in a single readin$. Any lesson you may study from this e-book may prevent the difficulty of a foul own event. You $et enou$h poundin$ because it is in case you be$in your business. Why no longer have a couple of classes out of how? the second one objective of this ebook is to maintain you $oin$ after you have began. beginning a brand new company could be a painful event. The larger your $oal, the more serious your sufferin$. it's going to take Preface / xii much more than this one publication to maintain you from quitting.

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